Aug 22 2007
Eminent Indian fashion designer Ritu Beri has been roped in by national carrier Air India to design the new uniform for its cabin crew and ground staff.
The design of the new uniforms draw inspiration from the Sun Temple of Konark in Orissa, yet maintains a modern outlook. The colour palette of the uniform is red, orange, black and white, with red standing for strength and orange for cultural roots. The uniform for the female employees, both ground staff and cabin crew, would include sarees, tunics, scarves, jackets, coats, aprons and shoes, while there would be specially designed ties for the male staff.
Like everything in India, there is controversy about the choice of Ritu Beri. You can read about it here.
I don’t really care about the politics of Saree Designs, but the part that I did agree with in the article was that the previous Saree uniform was worse than reject from Karol Bagh. I have no doubt Ritu will infuse some style in to it.
I have seen some pictures of the uniform but they are not clear enough to post here yet. Trust me, I will post them as soon as I get them.